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Literature, Discourse and Multicultural Dialogue

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Volume VII, 2019
- Communication, Journalism, Education Sciences, Psychology and Sociology
- History, Political Sciences and International Relations
- Language and Discourse
- Literature
- Social Sciences

Volume VI, 2018
- Communication, Journalism, Education Sciences, Psychology and Sociology
- History, Political Sciences and International Relations
- Language and Discourse
- Literature
- Social Sciences

Volume V, 2017
- Communication, Journalism, Education, Psychology and Sociology
- History, Political Sciences and International Relations
- Language and Discourse
- Literature
- Social Sciences

Volume IV, 2016
- Communication, Journalism, Political Sciences, International Relations
- History and Cultural Mentalities
- Language and Discourse
- Literature
- Social Sciences, Psychology, Sociology, Educational Sciences

Volume III, 2015
- Communication and Public Relations
- History, Cultural Mentalities
- Language and Discourse
- Literature
- Psychology and Educational Sciences
- Social Sciences
- Sociology, Political Sciences, International Relations
Volume II, 2014
- Communication and Public Relations
- History, Cultural Mentalities
- Language and Discourse
- Literature
- Political Sciences, Sociology, International Relations
- Psychology and Educational Sciences
Volume I, 2013
- Communication and Public Relations
- History
- Journalism
- Language and Discourse
- Literature
- Psychology

The Proceedings of the International Conference Literature, Discourse and Multicultural Dialogue


Volume no. 3, 2015

Conference date: 3-4 December 2015
Location: Tîrgu-Mureș, Mureș

Editorial Information:
Iulian Boldea (Coordinator)
Discourse as a Form of Multiculturalism in Literature and Communication, Tîrgu-Mureș, Mureș, 2015, ISBN: 978-606-8624-21-1
(C) Arhipelag XXI Press, 2015


Section: Communication, Public Relations, Journalism - see volume with all papers


DETERMINATION OF REQUIREMENT FOR INFORMATION MANAGEMENT, AN ECONOMIC ENTITY
Constantin Teleșpan, Prof., PhD, Romanian-German University of Sibiu
7-12
TECHNIQUES FOR THE TRANSLATION OF ADVERTISING SLOGANS
Lavinia Dan (Nădrag), Prof., PhD, "Ovidius" University of Constanța
13-23
HERMENEUTICS - KNOWLEGE AND CULTURAL COMMUNICATION
Doina David, Assoc. Prof., PhD, "Dimitrie Cantemir" University of Tîrgu Mureș
24-33
THE ROMANIAN CONTEMPORARY PUBLIC SPACE – MEDIA AND THE DEGRADATION OF PUBLIC LANGUAGE
Lia Lucia Epure, Assoc. Prof., PhD, "Vasile Goldiș" Western University of Arad
34-40
THE IMAGE OF THE INTELLECTUAL IN THE SOCIALIST COOPERATIVE VILLAGE. TYPES OF CHARACTERS IN THE MOVIE TOAMNA BOBOCILOR
Loredana Stoica, Assoc. Prof., PhD, Petroleum-Gas University of Ploiești
41-49
NARRATIVE STRUCTURES AND PAMPHLETARY FEATURES IN QUENTIN TARANTINO'S FILM. CASE-STUDY: DJANGO UNCHAINED
Mihaela Mureșan, Assoc. Prof., PhD, "Babeș-Bolyai" University of Cluj-Napoca
50-57
COMMUNICATION ETHICS AND PR PROFESSIONALS' CODES OF ETHICS
Eugeniu Nistor, Assist. Prof., PhD, "Petru Maior" University of Tîrgu Mureș
58-70
THE ROLE OF MULTICULTURAL INTERACTION REGARDING THE REORGANIZATION OF THE PERSONAL VALUE SYSTEM
Cornelia Stan, Assist. Prof., PhD, "Babeș-Bolyai" University of Cluj-Napoca
71-88
IRONY TECHNIQUES IN CARAGIALE'S JOURNALISTIC WORK
Ruxandra Coman, Assist. Prof., PhD, "Spiru Haret" University of Bucharest
89-101
THE POTENTIAL AND LIMITS OF PR ACTIONS IN A PUBLIC INSTITUTION
Paul-Alexandru Fărcaș, Assist. Prof., PhD, "Babeș-Bolyai" University of Cluj-Napoca
102-113
PORTRAYALS OF IMMIGRANTS IN EUROPEAN MEDIA
Georgiana Ianoș Stănescu, Assist. Prof., PhD, University of Craiova,
114-123
COMMUNICATION AND PR STRATEGIES IN CLUJ-NAPOCA 2015 EUROPEAN YOUTH CAPITAL PROJECT
Corina Rotar, Assist. Prof., PhD, "Babeș-Bolyai" University of Cluj-Napoca
124-132
DENTAL PRACTICE VISIBILITY – AN IT VIEW HOW DO WE PROMOTE OURSELVES ON THE INTERNET?
Ruxandra Matei, Assist., PhD, University of Oradea
Camelia Dalai, Assist. Prof., PhD, University of Oradea
Gabriela Ciavoi, Assist. Prof., PhD, University of Oradea
Lucian Matei, Bihor County Police Inspectorate
144-148
THE ROMANIAN WRITER AND ADVERTISING
Daniela Aura Bogdan, Assist., PhD, "Dunărea de Jos" University of Galați
149-156
SOBRIETY AND LUDIC SENSE IN THE PRESIDENTIAL CAMPAIGN OF MS. MONICA MACOVEI
Cristiana Bulgaru, Assist. Prof., PhD, Technical University of Cluj-Napoca
157-168
DIGITAL MEDIA ENTREPRENEURSHIP
Viorel Nistor, Assist. Prof., PhD, "Babeș-Bolyai" University of Cluj-Napoca
169-181
SEMANTIC PARTICULARITIES OF JOURNALISTIC TEXT
Daniela Gîfu, Scientific Researcher III, PhD, "Al. Ioan Cuza" University of Iași
182-196
VISUAL METAPHORS IN SOCIAL CAMPAIGNS
Mădălina Mocanu, PhD Student, "Al. Ioan Cuza" University of Iași
197-210
CHALLENGES OF THE NEW COMMUNICATION PARADIGM: SHORT SURVEY OF THE PR TECHNIQUES SPECIFIC TO THE VIRTUAL SPACE
George David, Dan Mircea, PhD, "Titu Maiorescu" University of Bucharest; National School of Political and Administrative Studies, Bucharest
211-225
THE POLITICAL SPEECH – A BINDING AGENT BETWEEN COUNTRIES
Ada-Maria Tirlea, PhD Student, "Babeș-Bolyai" University of Cluj-Napoca
226-237
CULTURE AND SOCIAL REALITY. THE RELATION BETWEEN INDIVIDUALISM AND HOLISM ON A METHODOLOGICAL LEVEL
Andreea-Mihaela Bratosin, PhD Student, West University of Timișoara
238-247
MULTICULTURAL DIALOGUE – FROM THE PERSPECTIVE OF CHILDREN'S PARTICIPATION
Rareș Alexandru Miron, PhD Student, "Al. Ioan Cuza" University of Iași
248-258
A FANTASY LAND INSIDE THE REAL WORLD – THE CONTRIBUTIONS OF MARIUS MIRCU TO CHILDREN'S MAGAZINES
Carmen Țâgșorean, PhD Student, "Babeș-Bolyai" University of Cluj-Napoca
259-271
ANALYSIS OF LANGUAGE IN SOCIAL CAMPAIGNS
Raluca-Ștefania Balica, PhD Student, West University of Timișoara
272-279
ONLINE ANONYMITY: A MORALITY RIDDLE
Rada Cristina Ursena (Irimie), PhD Student, "Babeș-Bolyai" University of Cluj-Napoca
280-306
THE STYLISTIC MATRIX – THE ANTHROPOLOGICAL STRUCTURE OF LUCIAN BLAGA'S CULTURAL IMAGINARY
Ana Maria Vavură, PhD Student, POSDRU/159/1.5/S/140863, University of Bucharest
307-325
COMMUNICATION IN EDUCATIONAL MARKETING OF AGRONOMIC UNIVERSITIES
Gabriela Ignat, Assist. Prof., PhD and George Ungureanu, Assoc. Prof., PhD, University of Agricultural Sciences and Veterinary Medicine, Iaşi
326-332
ADVERTISING SPEECH. THE LEXICAL LEVEL OF ADVERTISING
Carmen Neamțu, Assoc. Prof., PhD, "Aurel Vlaicu" State University of Arad
333-341
COMPANIES AND ADVERTISEMENTS AT THE BEGINNING OF THE 90S
Corneliu-Cezar Sigmirean, PhD, "Petru Maior" University of Tîrgu Mureș
342-357
METAPHORS OF CRISIS IN THE CURRENT ROMANIAN JOURNALISTIC DISCOURSE
Alina Ţenescu, Senior Lecturer PhD, University of Craiova
358-368
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